Thursday, January 22, 2009

Innovid - multi layer content clickable canvases

TechCrunch reported about Innovid (and brought their site down...) new announced capability to "help advertisers move away from the pre-roll with technology that allows for things like virtual product placements inside videos and turning entire surfaces into clickable canvases."

The visuals are great, but even more interesting is the multi-layer content capability as shown in this image:

Great to see innovation from Israel.

Would be interesting to see if Veodia could assist them with content creation.

Good luck guys!


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